Privacy Policy – Wise Seva India

WiseSeva ("we", "us", "our") operates the website https://wiseseva.in. This page tells you how we handle personal information you give us — and what we don't collect.

1. Information We Collect

We are designed to be privacy-friendly by default. You can read every data page, search content, and explore schemes without creating an account or sharing any personal information.

We collect personal information only when you voluntarily provide it:

Newsletter signup: email address only
Contact form: name, email, message content
Zeshto offer signup (our own brand): WhatsApp number, name (optional)
Comments: name, email, comment text (if commenting is enabled)

2. Automatic Information

When you visit, our hosting servers automatically log:

IP address (anonymized, last octet removed within 24 hours)
Browser type and version, screen size
Page URL accessed, referrer URL
Date/time of visit

This is standard server log data, retained for 30 days for security and performance analysis.

3. Cookies & Tracking

We use cookies for:

Essential cookies: remember your state preference, dark mode, cookie consent
Analytics cookies (Google Analytics 4): aggregate usage stats — never used to identify you personally. IPs are anonymized.
Advertising cookies (Google AdSense): show you relevant ads based on your browsing

You can opt out of non-essential cookies via the cookie banner at the bottom of any page, by clicking "Essential only".

4. Third-Party Services

We use the following third-party services, each with their own privacy policy:

Google AdSense — for display ads. Google Privacy Policy. You can opt out at Google Ads Settings.
Google Analytics — for aggregate visitor stats. We anonymize IPs.
data.gov.in, IOCL, eNAM, DGFT — public Indian government data feeds. We don't share your information with these portals.
Open-Meteo — weather data (no personal data exchanged).

5. How We Use Information

Send the newsletter you subscribed to
Respond to contact form messages
Send your Zeshto discount coupon (one-time)
Improve site performance and content
Comply with legal obligations

6. We DO NOT

Sell your personal information to anyone
Share your email with third-party advertisers
Send marketing without your consent
Track you across other websites
Build behavioral profiles for resale

7. Your Rights (DPDP Act 2023, India)

As a resident of India, you have the right to:

Access the personal data we hold about you
Correct inaccurate or incomplete data
Erase your data (right to be forgotten)
Withdraw consent for newsletter/marketing at any time
Grievance redressal — contact us at privacy@wiseseva.in

We respond to all data requests within 7 days.

8. Data Security

We use HTTPS encryption for all data in transit. Data at rest is stored on secure servers with daily backups. We never store credit card information (we don't process payments directly on this site).

9. Children

WiseSeva is not directed at children under 18. We do not knowingly collect personal information from children. If you believe we have, please contact us and we will delete it.

10. Changes to This Policy

We may update this policy from time to time. Material changes will be announced via email to subscribers and a notice on the homepage. Continued use after changes constitutes acceptance.